Strategies for Effective Social Influence and Compliance in Persuasion

In "Persuasion, Social Influence & Compliance Gaining" by Robert H. Gass and John S. Seiter, Chapter 11 explores sequential persuasion tactics such as pregiving and the foot-in-the-door technique. Pregiving, where favors or gifts create a sense of indebtedness, is effective due to factors like likin

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