Celebrating Fatherhood: A Year-Long Campaign for Engaging Fathers and Male Carers

Bath and North East Somerset Council conducted a successful year-long campaign in 2012-13 aimed at celebrating fatherhood and engaging fathers and male carers. The campaign included various events, programs, and initiatives to support the workforce and promote father involvement. The project showcased positive outcomes, valuable lessons learned, and plans for future steps, emphasizing the importance of a multi-agency approach and active involvement of professionals in the sector.

• Fatherhood
• Campaign
• Engaging
• Male Carers
• Bath and North East Somerset

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1. Celebrating Fatherhood Engaging Fathers & Male Carers: A year-long campaign 2012-13 Andrew Sandles Bath & North East Somerset Council 11thNovember 2015 Bath and North East Somerset The place to live, work and visit

2. The Project What we did How we did it Our Legacy Lessons Learnt Future steps Bath and North East Somerset The place to live, work and visit

3. What we did Year-long promotional campaign Programme of events Engaging fathers Supporting the workforce The numbers Bath and North East Somerset The place to live, work and visit

4. The numbers Events held Dads attending Others attending Total attending 54 327 28 1252 7 36 6 0 0 36 4 6 2 13 9 58 110 1728 Dads Stay & Play Fathers Friday Play events Training PSAs work Parenting programmes SFSC Parenting programmes IY Other events 52 0 100 101 0 32 42 7120 7447 379 1252 136 101 36 38 55 7178 9175 Bath and North East Somerset The place to live, work and visit

5. How we did it Multi-agency approach Variety of projects Supporting the workforce Research Communicating with the sector Leadership Team Bath and North East Somerset The place to live, work and visit

6. Fathers Friday Short video of one of the days Bath and North East Somerset The place to live, work and visit

7. Our Legacy Embedding in strategies Outcomes Reading programme - Book Bugs Bath and North East Somerset The place to live, work and visit

8. Outcomes Bath and North East Somerset The place to live, work and visit

9. Book Bugs Pilot 2013 2 settings 7 children 10-100 2014 9 settings 32 children Bath and North East Somerset The place to live, work and visit

10. Lessons Learnt Drop off Innovate Cultural shift Embed not separate Professionals are key Revisit Bath and North East Somerset The place to live, work and visit

11. The Future Embedding in Service plans Training & Education Book Bugs Still challenges Bath and North East Somerset The place to live, work and visit

12. Further information For further information contact Andrew Sandles 01225 395168 Andrew_sandles@bathnes.gov.uk Bath and North East Somerset The place to live, work and visit