Importance of Good Customer Service in Organizations
Understanding the benefits of good customer service is essential for any organization. Customer service involves meeting customers' needs professionally and efficiently. Good customer service leads to increased sales, customer loyalty, enhanced public image, and a more effective workforce. On the other hand, poor customer service can damage a company's reputation, decrease customer lifetime value, lead to employee turnover, and cause a decline in profits. This content explores what good customer service looks like, its benefits, and the impact of poor customer service.
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Presentation Transcript
Abbots Lea School 2020 UNDERSTAND THE BENEFITS TO AN ORGANISATION OF GOOD CUSTOMER SERVICE
What is customer service? Customer service is the act of taking care of the customer's needs by providing and delivering professional, helpful, high quality service and assistance before, during, and after the customer's requirements are met. Customer service is meeting the needs and desires of any customer.
What does good customer service look like? Good customer service is being able to talk and listen. Happy agents sound happy, are calm and have a better rapport with customers. Amazing customer service is created by quickly meeting customers' needs the basis is rapid communication. Good customer service is treating customers with a friendly and respectful attitude and having thorough knowledge and experience of the products or services you are offering in order to be able to efficiently help customers to make the best choices. Thus, always leaving them with a smile and no unanswered questions.
What some benefits of good customer service? Increased sales more likely to try out other products/services too Customer loyalty more likely to be a source of repeat business and to recommend the business to friends and family Enhanced public image helps build a brand and provides protection if there is a slip-up in customer service More effective workforce satisfied customers help create a positive working environment
Example of good and poor customer service. Double Click TO Play Video
What is the impact of poor customer service? A Damaged Reputation Leads Don't Convert (Bad customer service kills conversions) Your Customer Lifetime Value Drops You Lose Your Best Employees You Enter a Profit-Sucking Cycle (Bad customer service can also create a downward spiral for profits)
Worksheet If you are not sure about the question or how to answer them please ask email or txt my self or other job coaches.
