Innovative Solution for Market Disruption

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Our pitch deck showcases an innovative solution that addresses a pressing market need, offering a unique value proposition to target customers. By identifying the problem, defining market opportunities, demonstrating the solution, and analyzing market fit and competition, we present a comprehensive strategy for success in a competitive landscape.

  • Innovation
  • Market Disruption
  • Value Proposition
  • Competitive Analysis
  • Target Customers

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Presentation Transcript


  1. Your Pitch Deck Title Slide Your Company Name Today s date

  2. THE ELEVATOR PITCH In one sentence, answer: What s the problem and solution (product/service)? What is the value proposition?

  3. THE PROBLEM/CURRENT SOLUTIONS What is the problem to be solved or the unmet need you are solving? Clearly define the pain or the strong need that is currently unfulfilled. Basically, the idea is to show that there is a technology that solves an actual problem that is being experienced in the market instead of finding a market to fit a cool technology.

  4. MARKET OPPORTUNITY What is the Total Addressable Market? Define your target customers and their key characteristics. Ex. Consumers vs. enterprises What is the current demand and what are the unique needs? This is a look at the size of the market, how fast it s growing, and the factors and trends affecting it that the solution addresses.

  5. THE SOLUTION/DEMO Show > Tell 1 to 2 slides of your product/service Show screenshots of key parts Provide an example of a prospective customer Show the core value proposition to a customer (better, faster, cheaper) Describe what the product/service does, the benefits (not the features), and value the customer will receive (how much in $ does the customer s current problem cost them?).

  6. MARKET FIT/COMPETITION Show product market fit. List direct competitors versus indirect competitors Why will customers switch to you versus the incumbent? Are you changing customer behavior? What is the hypothesis of the solution? Provide key insights on your target market.

  7. MARKET LANDSCAPE (example 1) A picture is worth 1,000 words!

  8. COMPETITIVE ADVANTAGE Current competitive advantage Sustainable competitive advantage? Patents? IP beyond patents, i.e., data, trade secret? Key relationships/partnerships? Barriers to entry? Competitors competitive advantage/weakness?

  9. SALES & MARKETING What is the plan for reaching the target market? Channels: how to reach/market to customers? Strategy: how to convert, acquire, or close customers? Unique strategic relationships/partnerships? Scalability to grow fast economically?

  10. REVENUE MODEL How do you make money? Key revenue streams? Pricing? Flat fee or %? What is that %? Recurring revenue frequency? High volume or low volume business? Show basic math: 100 customers x A Units x B Fee = $C Revenue

  11. EXPENSE MODEL Key expenses/time/efforts needed to generate revenue Cost of goods sold Monthly burn rate (now versus after funding)

  12. FINANCIAL PROJECTIONS # of years projected Show total # of customers per year and % market penetration High-level finances Revenue, COGS, gross profit, operating expense, EBITDA

  13. CAPITAL RAISE & USE OF PROCEEDS The Ask: How much capital are you looking to raise? Average monthly expenses how long will the new investment last (runway)? Any prior investment rounds? SBIR/STTR/Other non-dilutive funding Use of proceeds (name it & give $ amount) Use to achieve key milestones: build a prototype for a demo, acquire customers, etc.

  14. THE TEAM Core team: the founders and chiefs Leadership experience Education No more than 3 bullets per person Board of Advisors (if formed yet) How do they help, other than being a big name? Are they investing?

  15. Your Company Logo Contact info: Name/email/phone

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