An exploration into the future trends in Nutraceutical industry
Nutraceuticals, a relatively new concept consisting of products offering nutritional value and health benefits, are available in various forms like tablets, powders, and capsules. Nutraceuticals consist of bioactive compounds that confer health benefits and there are some trends shaping the industry, fueling their demand and consumption. nnMore info >> // /blog/future-trends-in-nutraceutical-industry/ nnContact Us nnUK- 44 161 394 1144 nnIndia - 91 9566299022
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AN EXPLORATION INTO THE FUTURE TRENDS IN NUTRACEUTICAL INDUSTRY A presentation by Dr. Nancy Agnes, Head, Technical Operations, FoodResearchLab Group: www.foodresearchlab.com Email: info@foodresearchlab.com
INTRODUCTION Over the last few years, there is a new approach towards having better health, emphasising on diet and nutrition. An increase in health-conscious population with income has caused a shift towards the purchase and consumption of dietary supplements, functional foods and nutraceuticals to maintain optimum health and prevent negative health consequences. Nutraceuticals are relatively a new concept and the term nutraceutical refers to nutritive supplement-like products that offer nutritional value and health benefits, like preventing cardiovascular diseases, maintaining joint health and skin health. They are marketed as pharmaceutical products, in the form of tablets, powders, gummies and capsules
The nutraceutical market is a multi-billion-dollar industry and is expected to grow tremendously over the next few years. The rise could be attributed to increased consumer awareness about the health benefits, lifestyle choices, ageing population and better marketing strategies.
Trends shaping the nutraceutical Industry The following types of nutraceuticals are gaining more attention recently, giving rise to the following trends:
01 HERBAL AND BOTANICAL NUTRACEUTICALS Herbs and botanicals account for 19% of total dietary supplement sales and can meet the growing demand for specific components. Among the various herbal ingredients, Ashwagandha and elderberry are the most trending ones. Another most popular ingredient is mushroom, which has gained popularity since 2018 as a nutraceutical ingredient.
02 NUTRACEUTICALS FOR WOMEN S HEALTH There has been an interest in gender- specific supplements, and consumers have been purchasing enhance their beauty, combat ageing and contribute to better health. supplements that While younger women want to prevent signs of ageing, baby boomers want to increase hydration, fine lines and wrinkles.
03 SPORTS NUTRITION Sports nutrition was the world s fastest growing category supplements, whose increased by 9.7% in 2022. in sales dietary were The most popular categories in sports nutrition that have become popular include hydration and replenishment supplements.
04 BLOOD SUGAR MANAGEMENT Consumers are showing an inclination towards nutraceuticals as adjunct to manage diabetes. Berberine, a bioactive compound found in medicinal plants barberry, goldenseal and tree turmeric helps in maintaining blood glucose levels and offers metabolic support. like European
05 NUTRACEUTICALS FOR GUT HEALTH With increasing consumer awareness about the gut contributing to overall well-being, consumers nutraceuticals contributing to a better gut health. opt for As science reveals more about how the microbiome affects so many elements of human health, this is likely to be a developing sector years[1]. in the coming
Conclusion Nutraceuticals, a relatively new concept consisting of products offering nutritional value and health benefits, are available in various forms like tablets, powders, and capsules. The increasing multibillion-dollar nutraceutical industry is powered by increased consumer awareness, lifestyle preferences, an aging population, and sophisticated marketing methods, and it is expected to develop at an exponential rate in the future. The emergent trends in nutraceutical industry include herbal supplements, gender- specific health solutions, sports nutrition and nutraceuticals for blood sugar management and gut health.
HOW GUIRES FRL GLOBAL CONTRACT R&D CAN HELP Guires FRL assists dietary supplements and nutraceutical manufacturers in discovery and intelligence and nutraceutical formulation. The team comprises of experts who leverage cutting-edge technologies and help drive innovation in this field. Our comprehensive method includes industry trends, scientific insights, and consumer preferences, offering important knowledge to guide product development plans. Moreover, we assist with regulatory and scientific labelling, ensuring that the product meets the strict regulations, which is crucial to ensure a smooth product launch and subsequent success in today s highly competitive market
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