Investment Plan for Blueland: Maximizing Profit, Environmental Impact, and Long-Term Growth
Blueland, founded in 2019, offers a range of eco-friendly cleaning and personal care products direct to consumers. The challenge is to create a business investment plan that ensures profitability, positive environmental contributions, and sustainable growth. Key considerations include maximizing the
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Strategic Growth Recommendations for Blueland by Telfer Consulting
Blueland aims for 400% annual growth and $65 million NPV in 5 years by expanding into personal care products while maintaining growth in cleaning. Telfer Consulting suggests market research, aggressive marketing, and a phased approach to product introductions for success.
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