Bohemian Outfit, LLC Business Strategy for Success

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Explore Bohemian Outfit, LLC's comprehensive business plan focusing on core values of faith, family, football, and farm, with a mission to increase awareness, encourage pondering, and provide entertainment. Market research, financials, and management insights are outlined alongside an initial marketing strategy to target a specific audience through differentiated value exchange and building trust.

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Bohemian Outfit, LLC Business Plan John & Joshua Dolezal

Bohemian Outfit, LLC johndolezal.com johndolezal.com Publisher/johndolezal.com johndolezal.com Gridiron Poop Books Ponderings Book Reviews Be Thou My Vision Sooner Catholic Hard Copy/Digital Copy Revenue Producers Growing in Faith Personal Perspective on College Football Blog Blog Blog Ponderings Digital Copy Blog

Critical Factor for Initial Success Write, Publish, and Market a Book!!! Ideas: - Change is the Game (John s experiences serving as an internal change agent) - Trust- Building Skills (and the Exchange of Value Concept - The Bohemian Outfit Chasing a dream with courage and determination - Life on Bittersweet Ranch Family activities, Zella, Nature,

Core Values * Faith * Family * Football * Farm (nature) Mission Statement/s Book Increase awareness and understanding for certain skills and business life Ponderings Encourage the practice of pondering on what is worth treasuring Gridiron Poop Entertainment Be Thou My Vision Faith Development Vision Statement Helping others grow the capacity for enjoying life to its fullest!

Market Research - Visit with family, friends, and a sampling of others to explore interest in what we offer. - Use the Internet to explore offerings that have some similarities. - Identify a niche that might be underserved.

Financials Initial Sales Goal/s Initial Capital Investment Anticipated Fixed Costs First Year Profit Target Initial Mktg. Strategy Costs Start-up Costs - ?? LLC filing - Social Media accounts - Color Printer - Toner, paper - Software - Website Domain - Subscription to Pointwise

Management and Operations

Initial Marketing Strategy

Ponderings Targeted Audience Differentiation - Apply the Exchange of Value concept - Apply the Trust-Building Skills - Use the Value-Adding Sales Approach Products/Services Measures of Success Marketing Strategy Short-Term SMART GOALS Pricing Strategy

Topics/Ideas for Ponderings: Ponderings Thank God for Football Talking Stick Know Thy Time Gramps Life on Bittersweet Ranch The Game Away from the Ball Walking for Life Tools of Discipline Married to a saint It s the Little Things Sweet Music Exchange of Value Change Agent Value-Adding Sales Approach The Bohemian Outfit Death on a Friday Afternoon Trust-Building Skills

Gridiron Poop Ideas: * Focus primarily on college football * Secondary focus on Big XII * Impact of rule changes * Pick out 7 games (between non-Big XII teams) plus all of the Big XII games, and use Pointwise to cite what might be the edge for picking the outright winner , the over/under pts , and the pt spread winner . * Trends you see for offense and defense * A Cowboy s Perspective

Gridiron Poop Targeted Audience Differentiation - Apply the Exchange of Value concept - Apply the Trust-Building Skills - Use the Value-Adding Sales Approach Products/Services Measures of Success Marketing Strategy Short-Term SMART GOALS Pricing Strategy

Be Thou My Vision

Be Thou My Vision Targeted Audience Differentiation - Apply the Exchange of Value concept - Apply the Trust-Building Skills - Use the Value-Adding Sales Approach Products/Services Measures of Success Marketing Strategy Short-Term SMART GOALS Pricing Strategy

Book Reviews Differentiation - Apply the Exchange of Value concept - Apply the Trust-Building Skills - Use the Value-Adding Sales Approach Targeted Audience Measures of Success Products/Services Short-Term SMART GOALS Marketing Strategy Pricing Strategy

Exit Strategy If the current vision for the Bohemian Outfit, LLC doesn t provide the expected or needed outcomes: Consider pursuit of an additional adjunct instructor opportunity; Consider an additional opportunity to write book reviews; Consider marketing Business Briefs (mini-lessons on various business skills).

Storyboard for Change is the Game Thoughts/Ideas - Write a Foreword that give the purpose of the book, who the book is designed for, those who have contributed to your experiences as a change agent, etc. - Describe the role of an internal change agent (and what your role was). A change agent, also known as an advocate of change, is a person who acts as a catalyst for the change management process. They help an organization, or part of an organization, transform how it operates by inspiring and influencing others. A change agent will promote, champion, enable, and support an organization s change implementation. (WhatFix blog) Key activities that a change agent performs include: Communicating how change is beneficial for both the organization and employees Listening to the involved team members and employees to gain feedback and incorporate it in the implementation process

Storyboard for Change is the Game Thoughts/Ideas Understanding employees reactions to change and reducing resistance to change Actively engaging with employees by conducting change management exercises and change management training. Encouraging and supporting employees to become change champions and promote it Identifying and leading other change agents and change consultants to success Providing feedback on challenges facing the change management lead An internal change agent is generally a team member who knows organizational culture, history and politics. Within their organizations, managers and senior executives are frequently expected to be change agents. Change agents, on the other hand, aren t limited to high-ranking employees. A change agent can be a lower-level employee with the ideal combination of skills, personality traits, and authority to guide others through the change. (ChangeManagementInsight.com)